Win Tickets to SFIFF’s Closing Night Film & Party!

We love sharing our event experiences with our community. That’s why we’re giving YOU a chance to win a pair of tickets to the San Francisco International Film Festival’s Closing Night Film & Party this Thursday, May 9! After you watch the film Before Midnight at the Castro Theater, mix and mingle at the Closing Night Party at Ruby Skye. Dance the night away while indulging in delicious hors d’oeuvres and cocktails at a party inspired by the Closing Night film, Before Midnight. You must be 21+ to attend the party. Follow DPEM on Twitter (@dominicphillips) and like us on Facebook (https://www.facebook.com/dominicphillipseventmarketing) for updates on the contest and our other events!

How to Play:

1. Like us on Facebook and follow us on Twitter.

2. Tweet and/or post on our Facebook page your best, most creative answer to the question: What would be your dream event? Be sure to mention the hashtag #DPEMftw so that we can track your response.

- Contest ends at midnight on Wednesday, May 8th. Winner will be announced the morning of Thursday, May 9th, and ticket pick-up arrangements will made at that time.

Rules & Eligibility:

- Who is eligible? You must be over 21 years of age to attend the Closing Night Party. Anyone who participates in the contest on Twitter and/or Facebook using the hashtag #DPEMftw.

- How many entries? You can enter MULTIPLE UNIQUE answers to the questions using text and/or images on Facebook and/or Twitter.

- How many prizes can I win? Only one pair of tickets to the Closing Night Film & Party per Twitterati or Facebooker.

- Gotta have a hashtag to win: #DPEMftw

Posted by: Lindsay Sutherland, Contests, Upcoming Events
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Prepping for SF Beer Week 2013

In preparation for SF Beer Week’s Opening Celebration this Friday night, we did a little research on the best tips to get the most out of your beer tasting experience. We learned that you should use all senses to complete the sensory picture. The way the gas hisses when you pop the cap off a bottle, the intoxicating sound of a beer pouring into a glass, the quietness of the foam collapsing on the surface of the beer in a silent room… These better inform us about the beer we are drinking and simply put, make the whole experience more satisfying.

Drink mild, sweet beers first and rich, bitter beers last.
This is because you don’t want to over-stimulate your taste buds too early which would make them less sensitive too more delicate flavors.

Use a palate cleanser between beers such as bread or saltless crackers.
You don’t want to introduce strong flavors or rough textures in your mouth because they will detract from the next beer. When in doubt, lightly chilled water is perfect.

Use all your senses when tasting beer.
Not only are our 5 senses individually important but they can be even more informative when used in unison:
Appearance – We eat with our eyes before our mouths, and sight has a direct influence on what we perceive. A brew that appears golden, bubbly and has an inch of white foam will generate one expectation. A glass of dark brown with a creamy brown two-inch head will create another. What shade of beer are you drawn to?
Aroma – Consider this, the most volatile elements of the beer are in the aroma. This means that as soon as you pour your beer, the faintest and most delicate qualities escape from the liquid very quickly. Therefore, you should immediately take a full, deep smell of the beer before you even take your first sip to really take it all in. Hops are added as a means of offsetting the sweetness of malt, they also serve to produce aromas that add to the total, imparting floral, spicy or citrusy odors. Malts likewise influence the aroma. Roasted as part of the process of breaking down the grain buds to produce malt sugars, they can be light and grainy or dark and chocolatey or even burnt.
Mouthfeel - The sense of touch is also very important in several ways. The texture of the beer in the mouth has a great impact on its overall character. Even how it feels on the lips can give you a great deal of information because of the number of nerve endings there. Carbon dioxide bubbles interact with receptors on the tongue and influence whether the brew feels thick or light, creamy or thin. Brews run the gamut from metallic to astringent to warm and gentle. Some are lighter like a golden lager others are full-bodied.
Flavor – While you have a sip of beer in your mouth, exhale and inhale through your nose to move those flavor and aroma molecules all throughout your throat and nasal cavity to get the full olfactory experience! Flavors can be sweet, sour, salty or bitter in line with the four traditional divisions of different parts of the tongue to which they are most sensitive. They go well beyond these categories, and tasters can experience flavors described as clove-like, some butterscotchy, others coffee-like, or chlorinated, grassy, ‘alcoholic’ or even metallic.
Aftertaste - After swallowing, flavor and aroma combine to produce an aftertaste which is often distinctly different — even though caused by — the taste of the brew. Sweet caramel, grassy, soapy or oily, bitterness, spicy and many other qualities are all part of the experience of aftertaste. The intensity of those qualities is part of the aftertaste, often heavily influenced by the amount of alcohol in the brew.

Keep an open mind and have a well-rounded beer diet.
There is nothing worse than approaching a new beer with a pessimistic attitude. If you think you’re not going to like it…you probably won’t like it. So try new beers with a more positive attitude looking for its good points rather than its flaws. It’s important to have variety in your beer diet in order to learn more and discover new flavors or styles.

If you don’t have your tickets to the Opening Celebration, get them quick! This event has a reputation of selling out. Tickets are available here: https://sf-beer-week-2013-opening-celebration.eventbrite.com/.

Be sure to tag photos/posts at the Opening Celebration with #sfbeerweek!

Posted by: Lindsay Sutherland, Tips of the Trade, Upcoming Events
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Good Food Awards Finalists Announced!

With excitement, the Good Food Awards proudly presents the 182 Finalists chosen from amongst 1,366 entries from 49 states. Congratulations to all of the talented food producers and their communities. Mark your calendars to come and meet them 100 winners, chosen from amongst this group, and taste their winning foods at the DPEM produced Good Food Awards Marketplace on January 19, 2013 at the San Francisco Ferry Building.

Tickets for the 3rd Annual Good Food Awards on sale soon… stay tuned!

View the Good Food Awards Finalists 2013

Posted by: Lindsay Sutherland, Upcoming Events
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